Why charity campaigns can be harder to crack, and what helps

A simple framework for finding timely, meaningful stories around real-world issues

5 smart ways to use Ahrefs if you work in Digital PR

If you work in Digital PR, Ahrefs should be doing far more for you than helping you check who linked to your campaign.

UK Motoring Search Trends (2026): What Drivers Are Actually Searching

Before building any campaign, you need to understand what’s really happening in the market.

How to turn official government updates into Digital PR stories

Cupid PR | The Coverage Club

Learn what’s working in Digital PR and how to make it work for you.

If We Want Trust, We Have to Make Verification Easy

The conversation around fake and AI-generated experts isn’t going away.

Cupid PR Newsletter | January 2026

Learn what’s working in Digital PR and how to make it work for you.

Cupid PR Newsletter | December Addition 🎄

Cupid PR Newsletter | Sorry we missed October 🤦🏻‍♀️

Cupid PR Newsletter | September Addition 🍂

Learn what’s working in Digital PR and how to make it work for you.

Cupid PR | Digital PR Tips & News – August Edition

This is how I landed coverage (not just a link) on The Independent, using Reddit.

CUPID PR | DIGITAL PR NEWSLETTER | JULY 2025 EDITION

Digital PR News | Tips | Insights

Cupid PR Newsletter | Trending Now: Weddings, Ice Cream Recalls & a 90s Nostalgia Revival

Google Trends US – Here’s What’s Spiking (and How to Make It PR-Worthy)

Cupid PR Newsletter | This trend’s exploding - here’s the angle

Inside this issue: the flatback earring trend explained, how to turn it into a pitch, and your free download packed with Reddit-ready angles.

Cupid PR Newsletter | Data Stories You Can Steal: UK, US & Germany

Learn what’s working in Digital PR and how to make it work for you.

Cupid PR | How I Use Search Trends to Land Links Every Week

Cupid PR | The ChatGPT Handbook for Digital PR Teams

Use These Search Hacks to Track Digital PR Wins (and Missed Opportunities)

Learn what’s working in Digital PR and how to make it work for you.

Cupid PR | The One Where I F*cked Up (And What You Can Learn From It)

Cupid PR | Digital PR Tips & News – June Edition

Learn what’s working in Digital PR and how to make it work for you.